How To Increase Your Website Traffic In 2021? [5 Proven Tips]
Here in this post, I'm going to show you how to increase website traffic.
But first of all, let me tell you,
What is web traffic?
In simple words, it is the number of people who visit your website. Without website traffic, your article or blog post has no value at all.
Web traffic is important for your website as more people come and visit your content more the valuable your website becomes.
In this post, we'll look at a variety of strategies that you can put into the right places and increase your traffic as well as search engine ranking.
By the end of this post, you will have the basic ideas to manage and grow your traffic and skyrocket your business.
Let's begin!
5 Ways to Increase Your Website Traffic In 2021:
1. Optimize Your Website
Make your website SEO [stands for Search Engine Optimization] optimized so that it can match Google's terms and conditions to improve your website performance.
SEO is further classified into two categories:
1. On-Page /On-Site Seo and 2. Off-Page SEO
You've always heard of the term CONTENT IS THE KING. Right?
But there are other important factors that are as much important for getting your web page to the SERPs as the quality of the content itself. And for that, you have to optimize your page for Google or other search engines so that they can understand it in a better way and drive - more and more traffic to your website.
We all know very well that Google is responsible for the majority of web traffic in the world. But do you know how does Google determines which page to show in response to what people search for?
Let me give you a basic idea of how does it really work:
- Google looks for the pages that contain high-quality, most appropriate, and genuine content to solve the searcher's problems and doubts.
- It crawls(read) your website content and evaluates whether that content is valuable to the visitor's query based on the keywords that your webpage contains.
- It also checks the number of quality backlinks(Inbound links) coming from other top-performing websites.
So, once you have done all of your on-page and off-page SEOs taken care of, you are now one step further from helping Google to understand your page.
2. Write Insatiable Content
Again, content is the king. Google always prefer high quality and relevant content over unnoteworthy one.
Try to come up with new and fresh (quality) content ideas because as long as you create insatiable content, more and more people come to visit your website. Plus, if they like your article, it might be possible that they will share your post helping in promoting your business for free.
3. Create Backlinks
First of all, what is a backlink anyway?
A backlink is simply a link from a website to a different website. Search Engines (like Google, Yahoo, etc.) use these links as a ranking factor.
So, to create good inbound links, follow the steps given below:
- If you've got amazing content, it comes down to finding the right targets to send the right emails.
- Now what you've to do is identify the targets who may link to you.
- Identify who is linking to other content like yours and reach out to them.
Reaching out to another website by sending tonnes of emails is a big task for many bloggers. It really seems. Right?
4. Spying On Your Competitors
Spying is not a wicked or criminal activity as it may sound. So, don't get it wrong.
It is just simply a way to keep an eye on their marketing strategies, content keywords, SEOs, and so on. You do this because you want to understand and analyze their tactics how they are outperforming in some areas.
You also get to know what makes you better than them and how you can improve your business and your brand awareness by analyzing your competitor's actions.
As you can see spying is not about stealing other's secrets. It is a process in which you are understanding your competitor's strategy (as I've told you earlier) and your own audience in a better way.
Like if someone is ranking higher up in search engines, you will also wanna know what you can do to achieve the same target as your competitor did.
It is that simple.
5. GET SOCIAL (Use Social Media Marketing)
Creating GREAT CONTENT is not just enough - you have to be more enthusiastic and dynamic.
Social media can get you what you need to from website traffic to new customers and more sales. Your content is now visible to more people as almost everyone is engaged on social media.
Instead of connecting with people around the world and sharing photos with others, you can leverage social media platforms to drive traffic to your website.
Twitter is good for text and short links, here you can share your post links that help in website visits.
Facebook and Instagram are good for images along with texts and links. Here you get the most benefit because of billions of daily active users.
So, social media is quite beneficial for engaging a lot of traffic in spite of great content as it always works in engaging more customers/visitors to your business.
See you in the next article!
Rahul Kumar
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